If you want more sales before the year ends, you don’t need a rebrand, a funnel overhaul, or a 30-day challenge. You need clear, simple actions that move revenue now. Women of color founders are already doing the hard part — building, showing up, creating, serving — but most of us were never handed the playbook.
These 25 sales strategies are fast, beginner-friendly, and proven. Pick three, apply them this week, and watch how quickly your numbers shift:
- Raise your prices by 10 percent and add one new deliverable or promise — most founders are undercharging, not overdelivering.
- Add an order bump at checkout (a $7–$27 mini add-on). These convert at 20–40 percent with no extra marketing.
- Send one follow-up message to every lead who ghosted you in the last 14 days — 30 percent will respond if you make the ask clear.
- Repost your best-performing product demo on TikTok and IG Reels with a fresh hook in the first 2 seconds.
- Email your list with “If you were planning to buy this month, here’s your reminder” — the simplest CTA wins.
- Add a testimonial row to your product page. Three sentences from real customers can double your conversions.
- Use the “before and after” sales formula: what your customer’s life looks like now vs after your product/service.
- Bundle two of your existing products and create a “starter kit.” Bundles increase average order value without new inventory.
- Run a 48-hour micro-offer to your warmest audience only — no ads, no fluff, just urgency.
- Switch your CTA from “buy now” to “see how it works.” Curiosity converts better than pressure.
- Record a 60-second “why I built this” video and pin it on your homepage. Founder stories sell better than static copy.
- Launch a quiz (“Which product fits you best?”) — guided shopping boosts conversions by 10–20 percent.
- Send a “what questions do you have?” DM to warm leads. Questions close sales faster than pitches.
- Offer a payment plan for anything over $97 — friction drops immediately.
- Create a “results” highlight on Instagram showing real outcomes, not perfect aesthetics.
- Add scarcity that’s real, like “only 10 spots this month” or “inventory closes at 50 units.”
- Run a 15-minute flash consult for service-based founders — short calls convert better than long ones.
- Add a FAQ section that handles objections before they show up (“Is this right for beginners?” “How fast will I see results?”).
- Resend your last sales email to subscribers who didn’t open it — with a new subject line.
- Show the process behind the product — people buy transparency and craft.
- Add a guarantee (even tiny, like a “14-day happiness check”). Reducing perceived risk increases purchases.
- Launch a “starter offer” at a lower price point to bring in first-time customers who can later upgrade.
- Use a limited-time bonus, not a discount: templates, samples, a private training, early access.
- Show your product in everyday use (not just staged shots). Lifestyle proof outperforms studio proof.
- Ask for the sale directly once a week. Don’t assume people know you’re open for business — say it clearly.
Revenue grows when your actions get simpler, not louder. Every strategy on this list is something you can execute without a team, without a budget, and without burning yourself out trying to “do everything.” Start with the moves that feel easiest, track what works, and build your rhythm from there. Your business doesn’t need perfection to sell — it needs clarity, consistency, and the confidence to make the ask. You have all three. Let’s bring in the numbers you deserve.