Many women of color do not come into entrepreneurship chasing passion. They come chasing relief. Relief from financial stress. Relief from rigid jobs. Relief from the ceiling they keep hitting no matter how capable they are.

That context matters, because when freedom and income are the goal, ideas multiply fast. Every week there is a new product, a new service, a new digital offer going viral on social media. It looks accessible. It looks profitable. And suddenly the problem is not a lack of ideas. It is too many.

This is where a lot of founders get stuck without realizing it.

They launch three or four brands at once. Each makes a few hundred dollars. None gets the focus it needs to grow. Months pass. Energy thins out. Confidence drops. And the business feels unstable, even though the founder is working constantly.

It's a focus problem, and today we're going to fix it.